The King Is Dead: Burger King Trades in Royalty for A Healthier Image

August 23rd, 2011 - Jill Ettinger

Burger King

The V for Vendetta-esque scary-smile masked king that’s come to represent fast food chain Burger King has officially retired, according to a statement issued by the company last week. The decision comes in an effort to put more focus on a new line of healthier items leading the fall menu lineup.

Read More:The King Is Dead: Burger King Trades in Royalty for A Healthier Image

© 2010 OrganicAuthority, LLC