Mr. Jessica Simpson Eyeing Vegan Fast FoodNovember 29th, 2010 - Gerald "Gerry" Pugliese
Former NFL tight end Eric Johnson, now Mr. Jessica Simpson since his engagement to “singer” is an idea man – or so they say – and the out of work football player wants to start a chain of vegan fast-food restaurants. I don’t know about his restaurateur aspirations, but I remember quite vividly that this cement head cost me a win in fantasy football, when I swapped him in for my regular tight end who was on bye week. Curse you Eric Johnson. Read More:Mr. Jessica Simpson Eyeing Vegan Fast FoodStarbucks, MIT Collaborate on Recyclable CupsMay 10th, 2010 - Barbara Feiner
Starbucks and the Massachusetts Institute of Technology (MIT) have partnered to reduce waste from single-use cups and other packaging. Starbucks’ goal is to ensure 100% of its cups are reusable or recyclable by 2015. Currently, the coffee chain considers its cups to be recyclable only in communities where they’re collected and accepted at commercial and residential recycling systems. One of the major challenges Starbucks faces is a variance in local recycling capabilities. “We know we can’t solve this problem simply by purchasing cups that are labeled ‘recyclable’ or ‘compostable,’” says Jim Hanna, Starbucks’ director of environmental impact. “We have to ensure our customers actually have access to recycling services at their homes, at work and in our stores. We’ll only be successful if the various businesses and organizations that touch this issue are aligned and equally motivated to take action.” Starbucks’ “holistic approach has the potential to make a significant impact on the entire food-service industry,” says Peter M. Senge, PhD, a senior lecturer at MIT’s Sloan School of Management. In-Store RecyclingIn the last year, Starbucks has introduced front-of-store recycling in Toronto, Canada, where its cups are recyclable, and in San Francisco, where its cups are both recyclable and compostable. The company plans to introduce front-of-store recycling in Seattle this summer and is discussing testing and implementation plans with other communities, including Denver, Chicago and Boston. “This collaborative, solution-oriented approach is good for business and good for our planet,” says Jim Hunt, Boston’s chief of environment and energy. Reusable Cups PreferredStarbucks also encourages its customers to help reduce cup waste by opting for reusable alternatives. The company has launched a global marketing campaign to increase tumbler use. Last year, more than 26 million beverages were served in reusable cups in U.S., Canadian and UK stores—a behavioral shift that kept nearly 1.2 million pounds of paper from ending up in landfills. For Your Organic Bookshelf: My Sister’s a Barista: How They Made Starbucks a Home Away from Home Read More:Starbucks, MIT Collaborate on Recyclable CupsSolar Flowers Bloom in San FranciscoSeptember 12th, 2009 - Barbara Feiner
The famed Solar Flowers exhibit, sponsored by Toyota’s Prius, has left New York City (see photo, above) and debuts in San Francisco today. The floral sculptures, up to 18 feet tall, have been installed at the Yerba Buena Gardens, where visitors can harness the power of solar energy to charge computers and cell phones. Each flower seats up to 10 people, who may also access free Wi-Fi service. The exhibit runs through Sept. 27. Hours of operation are 8 a.m. to 10 p.m. The city’s bus riders will also receive a pleasant surprise: solar-powered ventilation in bus shelters throughout the downtown area. The Solar Flowers will complete their tour next month in Los Angeles (Oct. 3–18). Photo courtesy of Toyota Read More:Solar Flowers Bloom in San Francisco |
