The King (Size) Is Dead: Candy Bar Calorie Max Coming in 2013

February 23rd, 2012 - Jill Ettinger

Candy

In a move to support the efforts of First Lady Michelle Obama and the Partnership for a Healthier America campaign, launched out of concern over the rising number of diet-related health issues affecting millions of Americans, particularly the nation’s children, the Mars company has announced a plan to reduce the sizes and calories of its top-selling candy bars by the end of 2013.

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