April 7th, 2013 - Jill Ettinger
The FDA has sent warning letters to several supplement makers about health claims the companies have been making on social media platforms including Facebook and Twitter, reports NutraIngredients-USA.com.
Read More:FDA Says Facebook ‘Likes’ Equals Illegal Medical Advice and Health Claims
June 16th, 2012 - Jill Ettinger
Twitter co-founders Biz Stone and Evan Williams have created quite a buzz by announcing recently that they’ve moved a bit of their focus offline—and potentially into your digestive system—by investing in a vegan mock meat start-up company called Beyond Meat.
Read More:Tweet It and Eat It? Twitter Founders Investing in Vegan Mock Meats
January 24th, 2012 - Jill Ettinger
“Liquid chicken nuggets. Who’s hungry for @McDonalds? ” That’s a tweet released by the animal rights group PETA (People for the Ethical Treatment of Animals) directing anyone following the McDonald’s #McDStories hashtag short-lived campaign that went live last week to learn more about the chain’s ingredients, and just one of the many examples of how McDonald’s recent Twitter marketing campaign backfired on the fast food giant.
Read More:McDonald’s Twitter Campaign: Fans Not Loving It