Should In-N-Out Burger add a veggie burger to its menu? If you’re one of the more than eighteen thousand people who’ve already signed a recent online petition to the popular Southern California fast food chain, the answer is a resounding Yes.
In-N-Out is known for its small menu that’s been largely unchanged since the chain first opened in 1948. Fans are die-hard—it’s a destination for tourists and locals. But not for vegans. In traditional burger joint style, there are burgers, fries, and shakes on the menu, and not much else. Vegans and vegetarians wanting to eat at the chain could opt for burgerless buns or a side of fries, or hope a more veg-friendly spot is close by (not a stretch in Los Angeles).
The Good Food Institute, an organization working with scientists, investors, and entrepreneurs on making plant-based foods more widely available, is hoping to change that. The group behind the petition, GFI says In-N-Out will only benefit by adding a vegan burger option.
“As a company that prides itself on both customer satisfaction and ethical business practices, adding a meat-free option is a no-brainer. And by making this single addition, In-N-Out would be making a huge statement that it truly cares about its customers’ health and the health of the planet,” states the online petition.
The increasing popularity of plant-based alternatives (be it meats, cheeses, eggs, or milks) isn’t just an increase in the number of vegans and vegetarians of late, but due in large part to the number of meat-eaters opting for more meatless meals—people who may observe Meatless Monday or limit their intake of animal products for health or environmental reasons, for example.
GFI notes that plant-based alternatives are on the rise at many of In-N-Out’s competitors, “Burger chains nationwide have been getting huge returns from meat alternatives, and In-N-Out could do the same," explains the petition. "Chipotle has vegan sofritas, Whitecastle has veggie sliders--even fast-food kingpin Burger King has the BK Veggie!”
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In-N-Out Burger image via Shutterstock