Gluten Free Beauty: Marketing Gimmick or the Real Thing?

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Gluten Free Beauty: Marketing Gimmick or the Real Thing?

The term "Gluten free" is as ubiquitous today as "Fat free" was in the '90s. For those with gluten sensitivity or Celiac Disease, it is very important to eat a gluten free diet. But what about cosmetics? Is gluten in beauty products a legit concern?

It is hard to walk through a supermarket without spotting several products labeled “Gluten free” or even “GF.” Now we are seeing this labeling on cosmetics and personal care products, as well. And those with gluten intolerance are benefitting.

Wheat, rye, barley, and sometimes oats, contain a protein called gliadin. Some people are sensitive to this protein and suffer physical symptoms after eating foods that contain it.

The three gliadin-associated conditions are Celiac Disease (a permanent intolerance to gliadin), Gluten-intolerance, and Wheat allergy. Gluten intolerance is the most common of the three and while it usually causes digestive problems, the list of symptoms is long. Gluten intolerance is attributed to everything from joint pain and brain fog, to headache and depression.

For those sensitive to gluten, any way they absorb the protein can trigger symptoms. This includes cosmetics and personal care products. Our skin is very absorbent and gluten can enter the system through products applied topically. Products for lips and face are the biggest concern. If you are gluten intolerant, it is important to avoid makeup, skincare, and lip balms that contain gluten.

Natural lines free from gliadin usually mark products as “gluten free.” When in doubt, check the product ingredient listing. Hydrolyzed Wheat Protein is commonly used as a thickening agent in makeup, skincare, and hair care, but there are many more cosmetic ingredients that contain gluten: Hydrolyzed Wheat Starch, Hydrolyzed Wheat Gluten, Triticum Vulgare Extract, Triticum Vugare Lipids, Wheat Germ Extract, Wheat Germ Glycerides, Wheat Germ Oil, Oat (Avena Sativa) Oil, Oat (Avena Sativa) Extract, Hordeum Vulgare (Barley) Extract, Vitamin E- Derived From Wheat, Semino Peptide Complex, Dextrin, Hydrolyzed Vegetable Protein, Fermented Grain Alcohol, Barley Extract, Barley Lipids.

If you have gone gluten free with your diet and are still battling symptoms, it could be your cosmetics. Try these all natural, gluten free makeup products:

Gluten Free Beauty: Marketing Gimmick or the Real Thing? Kjaer Weis Cream Foundation

Kjaer Weis Cream Foundation

Gluten Free Beauty RMS Beauty "Un" Cover-Up

RMS Beauty "Un" Cover-Up

Gluten Free Beauty W3LL People Altruist Mineral Foundation

W3LL People Altruist Mineral Foundation

Gluten Free Beauty Ilia Beauty Multi-Stick

Ilia Beauty Multi-Stick

Gluten Free Beauty Kjaer Weis Radiance

Kjaer Weis Radiance

Gluten Free Beauty Ilia Beauty Lipstick

Ilia Beauty Lipstick

Gluten Free Beauty RMS Beauty Lip Shine

RMS Beauty Lip Shine

Gluten Free Beauty Suvana Beauty Paw Paw & Honey Organic Lip Balm

Suvana Beauty Paw Paw & Honey Organic Lip Balm

Gluten Free Beauty RMS Beauty Buriti Bronzer

RMS Beauty Buriti Bronzer

Gluten Free Beauty Kjaer Weis Eye Shadow Compact

Kjaer Weis Eye Shadow Compact

Gluten Free Beauty Vapour Organic Beauty Mesmerize Eyeliner

Vapour Organic Beauty Mesmerize Eyeliner

Gluten Free Beauty Ilia Beauty Mascara

Ilia Beauty Mascara

Related on Organic Authority

8 Signs Your Child May Need a Gluten-Free Diet

9 Tips for Shopping Gluten Free on a Budget

6 Tips to Quench Gluten Free Wanderlust

Image of gluten free via Shutterstock

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